Paramount x Clore Beauty
"The Lost City" Screening

Client

Clore Beauty x Paramount

Year

2022

Location

Scotiabank Theatre, Toronto

We collaborated with Paramount Pictures, Taro PR and our client Cloré Beauty to plan a promotion campaign for their brand new film, The Lost City, in Canada.

This campaign included the following aspects:

- Content Creation

- Social Media Strategy

- Email Marketing

The Work:

Pink Ship hosted a giveaway on Cloré Beauty's platform, giving away tickets to the exclusive movie screening to promote it's release.

We developed the content for the giveaway promotion, announced and managed the competition via social media and Cloré Beauty's weekly email newsletter to increase reach.

We arranged for the winners of the giveaway to attend a special preview screening of The Lost City with a friend, at Scotiabank Theatre in Toronto, four days before the movie was officially released.