Digital Marketing Department (Full Service)
about
THe
BRAND
Josh Hair and Beauty is an award winning salon based in the cosmopolitan area of Croydon, England. Launched in 2001 they specialise in all aspects of Afro and European hair care, including colouring, cutting, relaxing, extensions and natural hair maintenance. Josh Hair and Beauty pride themselves on delivering quality customer care with styles that are on-trend.
THE NEED
Josh Hair and Beauty needed a digital marketing company to manage the social media accounts, build their online mailing list for email marketing purposes, manage their website and build them an online booking system.
PAST WORK
After having worked with Josh Hair and Beauty in 2014 and running a successful social media and influencer management campaign for the company’s Afro Hair and Beauty Live Show, we were able to enter with an in-depth understanding of the brand and the company culture.
results Since may 2017
We act as Josh Hair and Beauty's digital marketing department responsible for social media management, multi-media content creation, email marketing, SEO management and more. Under one roof, Josh Hair and Beauty have access to photographers, videographers, graphic designers, writers and social media strategist, for an affordable monthly rate, allowing them to focus on other aspects of their business.
400
456
7
9
275%
NEW EMAIL SUBSCRIBERS
NEW SOCIAL MEDIA FOLLOWERS
WEB SERIES EPISODES
INFLUENCER COLLABORATIONS
WEB TRAFFIC INCREASE
CURRENT WORK
Having worked with salons before and understanding the business model we were able to adjust to the culture of the company and get started with a full service package for Josh Hair and Beauty. We are currently producing their web series with Black Beauty and Hair magazine, we've recently launched their online booking system and running a recruitment campaign on social media!
Instagram Threads
Photography
Graphics
#Weave-ology
PREVIOUS social media campaign
All graphics by Pink Ship Ltd for social media use.
#Joshloveshair
PREVIOUS social media campaign
All graphics by PinkShipLtd for social media use.